Analytics to Realize Pricing Opportunities
Price analytics provide dashboards to understand price leakages at the level of individual transactions for each SKU/Product in the price execution process. The specific analyses reveal opportune areas where significant margin contributions can be achieved.
Price analytics in GDRi PRM enables companies to analyze different phenomena, and discover opportunities through each of the following analyses:
SKU Velocity Analysis: Identifies the SKUs/Products that significantly drive the majority of business so that the company can pay more attention to these products.
Product Contribution Analysis: Identifies the SKUs that provide favorable profit margins and also those SKUs that are undercutting the profitability at the level of each transaction.
Customer Contribution Analysis: Identifies customers who bring revenues and profits to the company. Also identifies those customers who take away large amounts of discounts and reduce margins at each transaction level.
Price Band Analysis: Identifies the range of prices received in all transactions to offer the best prices and discounts to high value customers rather than sacrificing them to low value customers.
Customer Segment Performance Analysis: Identifies the effectiveness of each customer segment to understand the actual dollar value of the profits that are being sacrificed to hurriedly capture more sales volume.
Price Waterfall Analysis: Identifies and analyzes various price leakages between the list price and the pocket price.
Price analytics in GDRi PRM enables companies to analyze different phenomena, and discover opportunities through each of the following analyses:
SKU Velocity Analysis: Identifies the SKUs/Products that significantly drive the majority of business so that the company can pay more attention to these products.
Product Contribution Analysis: Identifies the SKUs that provide favorable profit margins and also those SKUs that are undercutting the profitability at the level of each transaction.
Customer Contribution Analysis: Identifies customers who bring revenues and profits to the company. Also identifies those customers who take away large amounts of discounts and reduce margins at each transaction level.
Price Band Analysis: Identifies the range of prices received in all transactions to offer the best prices and discounts to high value customers rather than sacrificing them to low value customers.
Customer Segment Performance Analysis: Identifies the effectiveness of each customer segment to understand the actual dollar value of the profits that are being sacrificed to hurriedly capture more sales volume.
Price Waterfall Analysis: Identifies and analyzes various price leakages between the list price and the pocket price.
