Mission & Vision

General Demand Research was founded in 2003 to deliver persistent profit growth by improving demand, reducing overheads and optimally pricing products for enterprises in various vertical markets. The premium solutions based on research help enterprises to dramatically improve their business performance, productivity, and profitability through scientific processes and management. Reports from marketing research organizations show that the enterprises can achieve a 10% to 60% profit growth through significantly more accurate demand and supply planning. General Demand Research constantly thrives to become the leading provider of advanced business planning and optimization solutions to deliver these goals in the industry.
The Mantra

"maximizing margins..." for our clients.
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Company

General Demand is a focused company to carry out research and develop products for profit optimization, and provide consultancy services in the domain of business management systems. The significant mission is to create and serve the current/next generation products in Supply Chain for the enterprise. Our slogan is 'Maximizing Profits'. General Demand aims to be the primary link in the domain of Supply Chain Management (SCM)! General Demand also focuses on various domain based services such as handling supply chain consultancy projects. Education and Training has a significant place in General Demand activities to offer various courses in supply chain with orientation towards the application of information systems.